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Case study
Measuring a national talent pathway
A three-year evidence base for where talent funding goes furthest.
- Client
- Government sports agency
- Industry
- Olympic & Grassroots Sports
- Featuring
- Research & Market Intelligence
3Seasons of tracked progression
40+Regional centres assessed
The challenge
Funding was spread across programmes with no shared way to measure progression.
Our approach
We designed a pathway framework, gathered data from regional centres and tracked athlete progression over three seasons.
The impact
The agency redirected funding to the stages with the strongest progression and published the framework for federations to adopt.
Research & Market Intelligence
Evidence, indices and market studies on the sports economy in Nigeria and across Africa.
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Telema Davies
Co-Founder & Managing Partner
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